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Communities: Health Plan Communication

Include Dependents in Employee Wellness Programs to Boost Health and Improve ROI

Although the workplace is an excellent place to introduce health and wellness, HR managers and wellness professionals know that employees themselves are only a fraction of the equation. It's important not to forget the dependents (spouses, partners, and children) whose health also impacts the company's bottom line.

An article in Bloomberg Business Week focused on companies that are actively trying to include family members in wellness programs. Large corporations such as Aetna, JPMorgan Chase, IBM, and Dell have all begun providing incentives for family members to participate in wellness. Doing so makes good business sense.

The article discusses one IBM manager who found it increasingly difficult to make healthy choices at home. With a three-year-old, who could blame her? Now, IBM's wellness program engages her by providing healthy meal plans and health tips by email. The result? She lost 10 pounds and is a more productive, focused employee. And the good news keeps on coming! IBM reports that more than 50% of the kids in the program have lost weight as well.

Regardless of whether family members are directly covered under the company health insurance, the social support of loved ones can go a long way towards helping an employee stay motivated and engaged in office wellness initiatives. When dependents are included in company health programs, it encourages a true culture of wellness.

Kudos to these companies for including families in their wellness programs. It not only saves money--it's the right thing to do.

More Employee Communication & Education Articles

HealthCare Consumerism Radio: David Daskal, Jellyvision, Discusses Benefits Communications

Hosts Doug Field, CEO of The Institute for HealthCare Consumerism (IHC), and Ron Bachman, Chairman of the Editorial Advisory Board, talk with David Daskal, Director of Business Development with Jellyvision. This segment focuses on the importance of good benefits communications and how Jellyvision and their program "ALEX" are leading the

HealthCare Consumerism Radio: Dennis McGuire, CodeBaby, Talks Benefits Communication & Health Reform

Hosts Brent Macy, Managing Director with The Institute for HealthCare Consumerism (IHC), and Jonathan Field, Managing Editor with The IHC, talk with Dennis McGuire, CEO of CodeBaby. McGuire discussed CodeBaby's Intelligent Virtual Assistant, and how combined with the customer engagement platform extends self-service beyond the knowledge base and FAQ to

Social Media Empowers Consumers

Gone are the days where the only place one could learn about his/her disease or injury was within the four walls of the treating physician’s office. Social media will continue to be a powerful tool for the empowered consumer looking for information about their doctors and diseases.

Beating the Enrollment Blitz

It happens during every enrollment season at every company around the country. Overwhelmed by the volume of decisions they have to make in such a narrow window of time, employees march themselves through their benefits selections on autopilot.

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